Ideas From Steve Jobs

9 Jul, 2020 | People Notes, Technology, Entrepreneurship


Humans are tool-builders. It’s what sets us apart from the other animals. A computer is the most remarkable tool we’ve ever come up with (Bicycle For The Mind).

Steve Jobs “Think Different” is famous for the marketing campaign, but it was also a talk. On his return to Apple, he wanted to go back to basics: better products, better marketing, better distribution. He wanted to use the Pareto principles, focus on the 30% that is really good and get rid of the rest (Think Different).

Often times, people will build something because it’s possible with technology. But you want to build something that people actually want (Building What People Want).

On consulting - when you don’t have to live with the recommendation and go through with it on every action level, you don’t accumulate the scar tissue. You don’t get the same level of learning (On Consulting).

Everything around you was made by people who are no smarter than you. You can influence it, you can change it. You need to shake off this erroneous notion that life is a box for you to live in. It’s something that you can change and make an impact on (Secrets of Life).

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